Technology as a whole has undergone major advances during the past decade or so, most notably in the area of mobile technology – with progression in mobile phones and the rise of tablet and phablet devices. A big part of the progression has been the changes and improvements that have been made to the screen displays of technological devices and this article will look at some of these changes and what they mean for those using the devices now and in the future.
Of course one of the biggest single changes that has occurred when it comes to technology screens during the last ten years is the simple fact that there are now an awful lot more of them. From television screens to computers, tablets and mobile phones, people have a lot more options when it comes to viewing content now. People now have the option of sharing content through different devices now, which has made accessing content more mobile and flexible than it was in the past – when a person had to have computer access to view it. This has made it necessary for companies to ensure that their files and content can be viewed properly across devices that have a range of different screen sizes, as people can quickly move on to other options if this is not the case.
The actual quality of technology screens has also been advancing rapidly during this time, meaning many of the reservations that people previously had about mobile screens compared with television or computer ones are less valid now. Of course these screens remain considerably smaller – although tablets exist as a medium between the two – but the leaders in mobile innovation such as Apple and Samsung have been providing ever greater levels of pixel density and colour balance to ensure improved visual quality. They have also been responsible for innovations like the touch screen, which was around in limited form back in the 1960s and 1970s but was developed and brought to a mainstream audience by Apple, with the iPhone in 2001.
These advances have ensured younger people are much more comfortable consuming visually-driven content like games and videos via the screens of mobile devices. Indeed young people now will often be viewing things on multiple devices at one time now. The process of connecting different devices is much quicker and simpler now and it is possible for the screen of one device to influence another with a mobile screen used to trigger a website screen. Companies are exploring this through Q-codes, hashtags and other methods that allow people to interact further with a company or product on the screen of a mobile device or computer, having initially discovered it through the television screen. We can surely expect to see a great deal more of this kind of multi-device based marketing in the future as screen technology keeps moving forward.
To sum up then, technology screens have progressed at an astonishing rate over the last decade, which is driving multi-screen content, and this process will undoubtedly continue.
