Samsung’s new flagship QLED TV showed off at the launch event features Direct Full Array, Ambient Mode and SmartThings for even better picture quality, intuitive control and seamless design.
Jonghee Han, President of Visual Display Business at Samsung Electronics conference
Samsung has unveiled its 2018 home entertainment lineup at the company’s ‘First Look in New York’ event. Samsung highlighted details about its flagship QLED TV models and its expanded lineup of Ultra HD certified, Premium UHD and Super Big Screen TVs. With groundbreaking design elements, enhanced picture quality, and intuitive smart capabilities, Samsung’s 2018 QLED line empowers consumers to enjoy content without distractions – even when viewers are not actively watching.
“Our 2018 lineup of televisions are truly our most innovative and sophisticated yet, designed for today’s consumer who is mindful of the aesthetics of their space,” said Jonghee Han, President of Visual Display Business at Samsung Electronics. “We are excited for consumers to experience our new TV lineup and features that offer more freedom to decide where and how the TV can be best enjoyed within the home.”
Samsung’s 2018 line features new innovations that enrich the lives of consumers by reimagining how TV integrates into the living room, how consumers enjoy their content, and how they interact with their devices.
Highlights of the Samsung 2018 TV lineup include:
Ambient Mode
Ambient mode does away with the black screen and provides useful information throughout the day – even when consumers aren’t actively watching movies and TV. It can play music as well as display news headlines, traffic reports, and weather updates. Ambient Mode can mimic the pattern on the wall behind the TV to create an astonishing visual effect in which the TV blends seamlessly into the wall.
One Near-Invisible Cable*
The new One Near-Invisible cable is a single slim optical cable that combines both consumer’s power and AV data to the TV. Available up to 15 meters, it frees consumers from having to place their TV near data or power outlets.
Smart TV and SmartThings
The QLED line’s smart capabilities offer revolutionary ways to set up the TV and find content. Effortless Login uses the new SmartThings app** to drastically reduce the time it takes to set up a new TV. The new Universal Guide enables consumers to navigate across supporting streaming services and live TV through one intuitive menu. And with Samsung’s new SmartThings consumers can intelligently interact with their TV and a multiple of other devices through the SmartThings app.
Direct Full Array
The Q9F QLED TVs deliver stunning images with pristine contrast through Direct Full Array (DFA) technology. Direct Full Array uses a panel with a series of tiny zones that independently adjust colour and brightness to deliver the deepest black levels and purest whites.
Samsung’s 2018 home entertainment line also sees the introduction of four new audio product, which offer clear and immersive sound tailored to the different ways that individual consumers set up and use their home theatre systems. We should start seeing this impressive range of new products in stores from later this month.
For more information and pricing on Samsung’s TV and Audio products, please visit https://www.samsung.com/uk/tv-f
